James has been managing the cattle enterprise at Tagmoor Farm since returning from the Royal Agricultural College in 2002. Alongside his father, Martin, he has worked hard to create a thriving herd of cows whose calves are reared slowly on a grass based diet, out on our pastures during the summer and housed cattle sheds during the winter.
James does absolutely everything… he calves the cows, rears the calves, takes them to the local abattoir, packs up all the beef and makes the burgers. We reckon that is pretty good and were all thrilled when the LoveMyCow burgers won Food Product of the Year in the Cotswold Life Food and Drink Awards 2011, it was great recognition for a good deal of hard work and effort! This award was followed by James winning Beef Farmer of the Year in the first Taste of Gloucestershire Awards and then a silver medal in the Eblex "Britain's Best Burger Challenge". You may have also spotted him in a recent episode of Countryfile or heard him on BBC Radio Gloucestershire.
Awards and media appearances aside (!!), this is very much a family farm with lots of things going on. As well as the beef enterprise there are arable crops to grow and a campsite (www.fieldbarnpark.co.uk) to run. James' passion will always be the cattle though – proudly led by the pedigree Hereford bull, Jubilee, and reared using honest, simple and traditional farming techniques that produce fantastic quality free range beef.
Yummy beef from a happy herd…? It really is!